In the modern world, information is becoming increasingly valuable. A person without a higher education can hardly count on a good, well-paid position. Moreover, in most cases, success directly depends on education and qualifications.
Unfortunately, in Russia the situation with higher education is such that most of yesterday's students cannot boast of anything other than having a diploma. Universities and institutes, as a rule, do not instill the skills necessary for practical work. However, they provide a good basis for starting from which you can already engage in further self-development and self-education. Many students who graduate from university continue to study, while simultaneously getting a job and investing part of the money they earn in self-development. Education is gradually becoming one of the key investment trends, as more and more people begin to understand that without a quality education, success cannot be achieved.
Features of investing in education
Special and professional is a form of investment in education, that is, human capital, in which employees improve their skills and learn new and valuable information.
It makes it possible to do work more efficiently. The main income from such investments is the receipt of a higher salary, as well as the emergence of prospects for personal and professional growth, which, undoubtedly, also increases a person’s financial income.
Attention! The main function of such an investment is to increase human economic productivity. Indeed, the experience and analyzes of workers show that one educated and competent specialist is able to do work faster and more efficiently than 3 ordinary employees.
This gives every reason to say that the rate of potential return on capital invested in education is undoubtedly higher than that invested in ordinary material assets.
Today, there are methods for assessing the effectiveness of investments in human capital, which are often used in large private corporations. Here we distinguish the net present value, the rate of return of human capital and the internal rate of return.
All of them imply a calculation that takes into account direct and indirect costs, the employee’s age, regular and total earnings. If we talk about legal regulation in the field of education, the main legal act here is the Federal Law “On Education”, where Art. 87 explains the concept of “investing in education.”
Age gradation of UK schools
- Children 3-4 years old receive preschool education;
- Children aged 4-11 go to primary school;
- From 11-18 years old, children attend secondary school;
- Starting from the age of 18, the educational process begins in colleges and higher educational institutions.
Many children are educated in “independent” institutions called private schools. Unlike public schools, education here is paid, but parents consciously choose this education system for the following reasons:
- the ability to choose a closed institution for boys or “only for girls”. You can also send your child to mixed classes;
- private schools have the right to independently draw up their annual curriculum. In addition, it directly depends on the management whether their students will take tests according to the curriculum established by the state. In most cases this process is abandoned;
- students of private schools have the opportunity to study according to a more expanded and varied program, significantly different from the public one;
- in private schools they do not burden students with regular testing, and everyone can choose their own course according to their interests and priorities;
- the number of students in classes of independent schools, in most cases, is no more than 15 people - this is much less than in state institutions;
- Each student receives an individual approach, he is given more attention and time, and as a result, the quality of education is many times higher.
Parents can choose the most suitable form of education: there are day schools, and there are “five-day boarding schools” with accommodation and leave to go home for the weekend. Private boarding houses accept children for permanent residence and education, and only let them go home during the holidays. Starting from the age of 11, you can send your child to such educational institutions, although some schools accept children from 8-9 years old. Here you will find three semesters, between which there are long holidays - this is the academic year ending in the summer.
Private schools provide a flexible approach to students and their parents, so that all parties have their needs met to the fullest. Prestigious, elite schools such as Cambridge, Harrow and Eton convey centuries-old traditions of education - they are also called “public schools”. Studying here is expensive, but with such a diploma the doors of prestigious international companies will be open to you. Having received a higher education in the UK, you receive an abyss of opportunities and an impressive body of knowledge necessary for productive work in many countries around the world.
If you are passionate about the idea of becoming an international professional or predict a future with broad prospects for your child, then you have a great opportunity to get an education in the UK, whose private schools are famous all over the world.
Investments in municipalities
The main task of the municipality is to increase the level of well-being of citizens, improve living conditions, and increase wages. This can be achieved exclusively through investing in human capital with the aim of qualitatively improving the educational level of citizens of a particular region. To attract additional investment, you usually have to work in one or more areas. This allows you to correctly distribute efforts and achieve good results.
Ways to attract investment in education:
- Informing potential investors about the existing municipality;
- Creation of a socio-economic development plan to attract government funding through the Ministry of Education;
- Development of a program to create tax benefits for potential investors;
- Search for the most promising professions in a particular region and train specialists.
The solution to many of the region’s problems actually lies in the sphere of education of the population, since the effectiveness of work, its results and the achievement of set goals and objectives directly depend on the level of knowledge.
Important! The important role of investment in the younger generation is determined by high returns in the form of new discoveries, inventions, more rational work, and the ability to quickly solve complex problems and problems.
What to pay attention to
Boridko gives two pieces of advice to investors who want to invest in EdTech: firstly, to focus on the quality of the content, because this is where it is crucial, and secondly, to evaluate not only quantitative indicators, but also how the founders startups interact with each other and with the team, since in the case of a developing business, the team is one of the most important factors.
Alexey Basov from RVC believes that investors can focus their attention on services that solve the most widespread and easily monetized problems, such as preparation for entering educational institutions, professional development and retraining, development of soft skills, compensation for shortcomings in basic public education, in-depth development language and other business competencies.
In his opinion, this market has not yet entered the consolidation phase, so there is an almost unlimited number of product options and business solutions, but then, at the consolidation stage, the time for super-players will come. “This is the logic of development of almost any market, and for today’s investors it means decent chances for leadership or exit through a strategist,” says Basov.
So, despite the difficulties, it is worth investing in educational technologies - with the development of technology and the increasing interest of people, especially young people, in digital services, this area simply cannot help but develop rapidly. Now the EdTech market is at an early stage of its development, and this provides great opportunities for investors who can invest in little-known and not too expensive companies.
One of the components of a prosperous life in the modern world is a well-paid job, but to get it, a person must have an education, possess certain qualities, and have practical skills in a specific area.
Attention!
Currently, many people are convinced that investing in education is quite profitable, since knowledge is becoming increasingly valuable. There is nothing surprising here, because work is becoming more and more complex, requiring not only knowledge, but also qualities and skills such as self-education, good memory, attentiveness, punctuality and responsibility.
If you do not take into account the social aspect of education, but focus on the economic factor, then education is a promising area for investment. The expense for a person who decides to invest money in education will be lost earnings during the period of study. However, his income is the future profit that he can get from a good and well-paid job.
If a person is responsible for learning and strives to get the maximum benefit from education, this indicates foresight and a desire to be first. After all, the profitability from such an investment in oneself will be high, since the chances of successfully searching for a good job increase significantly. It is interesting to note that today trends towards self-education are observed not only in private corporations, but also in government and budgetary institutions.
This indicates that even the state. officials and representatives of the Ministry of Education have realized the importance of investing in the education of their employees. After all, the efficiency and achieved results largely depend on the quality of the work they do.
Investments in education in Russia
Young parents should know that the education of children is extremely important, as it gives them the opportunity to realize themselves professionally, become financially independent and self-confident people. If we talk about returns, then parents receive it in the form of financial assistance in the future, when they themselves can no longer earn enough to feed themselves.
In many developed countries, there are special programs that allow parents to start saving money for their child’s education from early childhood. This allows, once the child reaches a certain age, to pay for his education at a prestigious university or college, thus giving him a good start in life, on which, by the way, a lot depends.
Attention! The company's investments in the education of employees, with the right choice of the necessary advanced training courses, almost always yield excellent results. Indeed, as a result of highly qualified employees, the head of the enterprise significantly increases competitive advantages.
This gives him the opportunity to successfully run a business, actively achieving his goals and objectives. Investments in healthcare can also bring profit, however, given the global nature of such a project, they are usually dealt with by the state, since it is they who are interested in ensuring that the nation is healthy and efficient.
Difficult, but possible
Of course, investing in educational technology is not the easiest option for an investor. In this area, you need to monitor trends very closely and, if possible, predict which areas will be able to “take off” in the future. So far, most EdTech companies are just small startups. Which of them will be able to expand and launch profitable products on the market is difficult to understand at this stage.
This is a promising but challenging market, as education-related services are typically expensive, complex and time-consuming. One of the main difficulties for an investor is that it is very difficult for him to understand whether a particular service is really of high quality and promising. In this area it is much more complicated than, for example, in the case of online taxi ordering or food delivery services.
“It’s difficult for startups to make a good product, and for investors to distinguish between a high-quality service and a low-quality one. All food delivery apps actually deliver pizza to the customer, and it takes a dozen orders in a week to form a competent opinion about the level of service. But using the example of developer training, we see that not all fashionable educational startups actually teach programming, and it is completely unclear how an outside investor can evaluate this,” notes Alexander Gorny, Director of Strategy and Analysis at Mail.Ru Group. In his opinion, the best advice for investors is to invest in what you understand well.
The presence of complexity, however, does not mean that EdTech is not worth investing in. If an investor manages not to miss the team and the right business model, any dollar invested in EdTech will be returned tens or more times, says Maxim Shekhovtsov, managing partner of the Genesis Technology Capital venture fund.
Thus, one of the most promising areas in terms of investing in EdTech remains language learning. According to some estimates, the tutor market reaches 100 billion rubles in Russia and more than $180 billion in the world per year. So far, only 1-2% of this market has moved to the Internet, but, according to Shekhovtsev, after some time language learning will move to an online format by 60%, so the potential here is huge.
“In my opinion, language courses have already “happened,” but despite this, this segment still has potential,” says Timur Boridko from Inventure Partners. In his opinion, the segment of teaching computer games looks interesting - among the players there is a very enthusiastic audience that is ready for the distance learning format. Considering the degree of Internet penetration in this area, the creator of such a service will not have geographical restrictions; he will be able to work with players from different regions of the world.
Investment in higher education
Sociological studies confirm that investments in education have a tangible effect in terms of earnings, since people with a diploma receive higher wages. Moreover, they not only have knowledge, but also have the ability to self-educate, and this is a very important quality for any employer. There are different ways to attract investment in higher education, but they all give the same positive effect in the end.
Many people are well aware that after school they should go to study in order to acquire knowledge and have the opportunity to get a good position in a prestigious company. Education is the basis of high qualifications, so every person must, in any case, go through the process of learning and becoming a competent specialist.
Education is an investment in the future, not a service. It is with this motto that each of us should go through life. To see this again, watch the video:
The most promising
Analysts see an emerging change in the direction of investment in this area - the most “technological” of EdTech companies are becoming attractive. Thus, EdTech companies engaged in developments related to artificial intelligence raised $1.7 billion last year.
According to many experts, the need to standardize EdTech products is becoming an increasingly important trend. This point is especially important from the point of view of investors - because as long as we are talking about a single solution, the business remains difficult to scale and cannot grow. “We need more innovation in EdTech, and for this to be a business model, EdTech companies need to have fairly standardized products that don't need to be customized too much to suit the new customer,” says Morten Amstrup, CEO of the Danish EdTech organization Denmark, which aims to create a network linking education and technology companies.
Also, according to experts, in the near future there will remain quite a high interest in massive open online courses, the desire to use augmented and virtual reality technologies in education will continue to grow, the availability of educational technologies will increase, and there will also remain interest in using technologies to form so-called soft skills - non-specialized, “flexible”, but important skills for a career, for example, communication.
Better solutions
Our world is becoming more and more complex.
And any mistakes can lead to major consequences. It doesn't matter how smart or talented you are. All that matters is whether you are good at concentrating on serious things. You can easily pay for a moment of weakness with dismissal or loss of business. A single mistake can lead to collapse.
How to make the right decisions?
• Educate yourself. • Study the facts. • Be interested in everything.
The quality of your decisions affects your life and career. Don't underestimate them.
Everything can change because of 1 action. How do you know if it is correct?
Appearance
Appearance has several characteristics:
- skin condition;
- hair and makeup;
- quality wardrobe.
Oily shine, acne and inflammation are a repulsive sight.
And the first step on the path to success is solving skin problems. You should not even try to do this yourself with the help of inexpensive creams and scrubs purchased on the market; here you definitely need to consult a cosmetologist. Only with the right approach, taking into account all the characteristics of the skin and body, can positive results be achieved.
Clothes for a man on the path to success are very important.
You need to turn your wardrobe over right now and give up old, worn, albeit beloved, things. And you shouldn’t leave them for home wear, because even within your own walls you need to meet the level, the desired standard. The same goes for underwear. Faded or mended fabric will not give confidence, and those around you react to this.
Read the literature on style, refuse flip-flops, sneakers outside of sports, sandals and other clothes that will not give your appearance worthy of $1,000,000,000.
Things can be purchased using the one-third rule.
Instead of three shirts, buy one, but made from natural fabric, a good brand, and an expensive cut. Good men's clothing stores must have a tailor who can tailor any clothing to suit you; do not neglect the services of a tailor in these cases.
Price
: $900-20,000 per season
Payback period
: 0 – 60 days
Profit
: A classic, serious, strict, masculine, expensive appearance can pay off immediately, but everything is individual. After all, you can meet a girl and not lose face, but you can have a positive opinion on the employer, combined with your new skills and physical fitness, you can be chosen as a new director or performer. Clothing does not bring direct income, but it can influence them in many situations and attract necessary and interesting people.
Development of video training
Sean Bye, founder of F Learning studio, believes that video will become the dominant educational format in 2021. It is already actively gaining popularity. With the help of video, you can save the teacher’s time: the content is recorded once, but many people consume it repeatedly.
Video as a format will evolve. Videos with a clearly defined script, with a presenter who can actively present information, will become in demand. Videos with animations that will help students understand a complex issue will become popular.
What to do about it:
If you are preparing educational courses, pay more attention to preparing the video script. Learn to behave in front of the camera.
